Tuesday, September 08, 2009
Why focus on your website?
Marketing Information $$$$$$$
By Bill Chambers
These days, everyone is online searching for information. They look up product information, compare companies and then make their decisions based on this research. Is your company being researched online? Are people checking out your services online or comparing your products to your competitors? If you answered no to either of these questions read on!
Do you run print advertisements or radio spots to bring in customers? Consider the costs involved. A typical 3 month radio spot can cost $5,000 to $10,000 and are only good during that time frame. Print advertisements are also very expensive and are only good for the lifespan of the publication and we all know what happens to those postcards and brochures you mail out. They end up in the trash! Websites are very cost effective when compared to traditional advertising. A website can cost anywhere from $500.00 to $5,000.00 based on your needs. They are easily updated and cost effective. Yearly fees are generally less than a few hundred dollars.
A website can be as simple as a brochure or as complicated as a complete online store. What you need to be competitive is where we come in! Lawton Networks, Inc. offers full service web design and development. From consultation to deployment, we will work with you to take your brand online. We pride ourselves in developing beautiful, modern and globally accessible websites using the latest techniques and standards. We take the time to talk to you about your needs and then put together the perfect solution. We can also help you market your new website so that people can find it.